Triangle has appointed Steve Ashton as associate director, leading on consumer activity.
Steve brings a strong track record in food and drink, retail and sports and leisure to the agency.
Formerly managing director at Ashton Communications, prior to operating as an independent consultant, Steve has masterminded memorable campaigns for household brands including ASDA, Sharp Electronics, Whitbread, Foster’s Lager, Rank Leisure and Hall’s Mentholyptus.
Commenting on Steve's appointment, Triangle MD, Chris Hamer, said: “We are delighted to have Steve on board. From our roots in B2B communications, we have steadily expanded our portfolio of consumer clients and we recognised that the time was right to give more focus to this side of the business.
“Steve has built his career on stand-out creative ideas and he is already proving a great addition to the team.”
“The move coincides with our 20th anniversary celebrations and this investment in people and premises is a sign of our commitment to continuing to drive the business forward as we start the next chapter in Triangle’s story.”
The appointment follows Triangle’s recent relocation to canalside offices in Timber Wharf, Castlefield.