There’s an old joke about a motorist lost in the countryside, who sees a local by the side of the road and stops to ask for directions. “Do you know how to get to such and such a place?” enquires the driver... read on
Public relations or PR has been called many things over the years.
For example, the Chartered Institute of Public Relations (CIPR) defines PR as:.. read on
It’s official, the PR industry is dead.
You can just use AI to generate your PR stories and articles.
Come on down ChatGPT and Bard, your time is now.
Except.
It’s not that simple. It never is... read on
If you’re struggling to get traction from your social media and digital PR activity, having left behind traditional media activity, you are not alone... read on
PR, it’s not rocket science is it? (Neither is rocket science, really. F=ma, what more do you need?)
So why is there so much misconception about it and even a widespread lack of understanding what it is?.. read on
The death of Her Majesty Queen Elizabeth II on 8 September 2022 was followed by an outpouring of love, grief and gratitude, the like of which has perhaps never before been seen and certainly not in living memory. .. read on