When the Bing search engine first launched in China in 2009, locals were left puzzled by its brand name, which translated as the Chinese word for ‘virus’, an ironic and unpromising title for a digital platform... read on
Authenticity is widely regarded as a measure of quality when it comes to your communications, and yet for many, the practice of public relations is inherently at odds with the notion of authenticity... read on
Walking on The Moon. Climbing a 1,000-metre rock face. Following in the footsteps of a Syrian refugee. These are some of the extraordinary experiences that VR is making an everyday reality... read on
Getting broadcast coverage is the cherry on the cake for many clients’ PR programmes; for Belong care village, we got two in a week – here’s how:
Dancing Queen.. read on
Triangle PR has appointed Bice Piana as an account executive. She joins Triangle having graduated from the University of Manchester with a Modern Languages Bachelor’s degree... read on
Our analysis of Gillette’s attempt at shunning ‘toxic masculinity’ identified some of the challenges of taking a gender-based approach in modern times, yet there are media brands making a success of it... read on