Let’s start that again. Social media should be the perfect training ground for marketers. Or at any rate for people involved in coming up with marketing messages: copywriters, PR people types, creatives et al.
Why?.. read on
Coronavirus, recession, financial crash. They all seem to end up with the same outcome: paralysis of business. Nobody wants to do anything, commit to anything or spend money – at least with you... read on
At a time when media tycoons are the new villains of the Hollywood blockbuster and Britain’s long-loved BBC is facing a crisis of confidence, many have begun to question the intentions of the mainstream med.. read on
Last week, Audi found itself in the eye of a media storm over a Twitter advert, quickly withdrawn, showing a young girl, barely old enough to have started school, posed with sunglasses and eating a banana, while leaning on the grille of the advert.. read on