Opinion

When we recruit graduate executives, part of their induction is a series of ‘bite size’ training modules, where we cover off specific aspects of marketing and PR... read on

In PR terms it’s not been a good week for David Cameron. The whole week has been about his involvement in offshore investments and whether he has benefited from any such investments... read on

When dealing with a crisis, from a PR and reputation management perspective, the worst thing you can be is on the back foot... read on

We learned last week that building industry publication, Building Products is to cease operation from the end of February... read on

2016 has hardly got going and yet we may just have witnessed the biggest PR stunt of the year... read on

For many, Christmas adverts mark the start of the holiday season. Produced as high-budget winter warmers, there's no denying that Christmas adverts are part of the holiday hype... read on

What constitutes good design? Can it be defined? Is it about aesthetics, art, daring to shock, ‘cool sh*t’ or a more utilitarian view of usability and the customer experience?.. read on

The line between the online world and the physical one is blurring... read on

...that few of us believe statistics we read in the media. Indeed, surveys are often criticised as lazy, even dishonest PR. They’re an easy way to get a company’s name into the press and there’s no shortage of examples online... read on

Apple, you know? The maker of cool computers, iPhones, iPads and, now, big faced digital watches. They’ve never tweeted. Or facebooked. One of the most digitally advanced companies in the world apparently has shunned all things social media... read on