Opinion

What constitutes good design? Can it be defined? Is it about aesthetics, art, daring to shock, ‘cool sh*t’ or a more utilitarian view of usability and the customer experience?.. read on

The line between the online world and the physical one is blurring... read on

...that few of us believe statistics we read in the media. Indeed, surveys are often criticised as lazy, even dishonest PR. They’re an easy way to get a company’s name into the press and there’s no shortage of examples online... read on

Apple, you know? The maker of cool computers, iPhones, iPads and, now, big faced digital watches. They’ve never tweeted. Or facebooked. One of the most digitally advanced companies in the world apparently has shunned all things social media... read on

The most regular comment we hear from clients who start doing PR is: “I wish I’d done it sooner.” It’s like any ‘big’ decision, nobody wants to get it wrong, so it gets put off... read on

When we do PR for companies, we don’t so much write about what they do or what they provide, we talk about the difference they can make to their customers. Because that’s the thing their customers are most interested in... read on

Not long ago I was discussing the merits of PR compared with search engine optimisation (SEO)... read on

All of our clients' businesses are doing really well. We're not saying that all of our clients always do well... read on

With the explosion of new media (especially social media), squeeze on budgets and new business harder than ever (or should that be as hard as ever?) to come by, the question of where to focus your PR is even more difficult than it has been previou.. read on

This morning, the nation woke up to the sound of UKIP’s steady march to power – or at least a bit more of it than it had before. The Rochester and Strood by-election saw UKIP gain its second seat in Parliament... read on