Opinion

Time to confess that nine years on, and I am (embarrassingly) still addicted to The Apprentice... read on

What is PR? It’s a question that even those working in the industry often seem to struggle to answer? Reputation management, comms, media relations, champagne lunches, spin are all variously thrown around when the topic comes up... read on

This week rounded up the public relations exercise that is party conference season, as the Lib Dems took centre stage in Glasgow... read on

While last week’s round-up focused on the good and the bad in the world of PR, this week the ugly steps up to take its turn... read on

We reflect on the week’s events and lessons learned for PR professionals. Bad PR week.. read on

There’s an old Monty Python sketch, spoofing traditional children’s TV favourite, Blue Peter, in which the presenters tell children how to rid the world of all known diseases... read on

Every year on 6 March, children up and down the country (or possibly their parents) are traumatised by the challenge of becoming a book character of their choosing... read on

Last week, Arsenal’s Mesut Ozil took one of the worst penalties we’ve seen for a long time. Arsenal then went on to lose the game (against Bayern Munich) by two goals to nil... read on

The latest annual rankings of Twitter’s ‘most influential’ UK tweeters has been unveiled by PeerIndex, a social media analytics company... read on

There are reams of blog posts and online articles out there addressing the issue of social media and the role it has to play in the PR world especially... read on