Alongside the atrocities and the human suffering brought about by one man’s desire to start a needless war, the Ukraine invasion has highlighted something that was already present and continues to be a growing problem in relation to the info.. read on
With the return of many high-profile events and new television programming in a world that is now just-about managing Covid, brands are keen to recoup some of the losses suffered over the past 18 months, with budgets at the ready that were placed .. read on
You see it all the time. People on LinkedIn dishing out sage advice to millions (or tens – not tens of millions, just tens) of professionals, who all have their own (different) agenda. And, they’re not listening... read on
Let’s start that again. Social media should be the perfect training ground for marketers. Or at any rate for people involved in coming up with marketing messages: copywriters, PR people types, creatives et al.
Why?.. read on